The Design Process

Our step by step process to plan, design, develop and launch your branded website.


FREE Discovery Call

Schedule your FREE Client Discovery Call to establish your business goals and project scope.

Request Proposal

Fill out an Enquiry Form online.



Client Intake Form

Delve a little deeper into your business and goals to get down to the nitty gritty of your project.

Planning Meeting

When your project quote is approved, we will process a 10% deposit to secure your design and build time, we will then get together to flesh out your project in more detail.



Client Checklist

Once officially booked in, I’ll send you access to our project planning tool where you’ll see a list of tasks to complete.

Strategy & Wireframes

When the scope of your project is determined, we will create the blueprint to your website (aka a wireframe) which allows us to strategically plan your sites structure and functionality.

Mood Board

One of the most fun parts of the process is working together to gather visual style influences, creating an overview of your brands look and feel.

Style It Up


If part of your project, we will provide you with initial branding ideas, through to approved colourways, typography, a logo suite and stationery designs etc. The  50% balance of the project cost is due at this point.

Website Theme Design

After your brand mark is approved, we’ll design your website theme starting with your Homepage and then the rest of your additional layouts, if required. I’ll use placeholder text and images while you gather your content together.

Website Content

After your branded theme is approved, it’s time to add your content. This can be tweaked along the approval process, so don’t worry if it’s not all finalised.

It’s Go Time!


Sign It Off!

We will review and test the final website to make sure it’s perfect and then process the remaining 40% payment prior to launch. Any tutorials needed on the backend of the website will be given at this point, but I will be on hand for any bug fixes over the next 2 weeks, post launch.


Once you are 100% happy with your new brand and website, it’s time to share it with the world. YAY!

I will show you how to optimise your Social Media channels leading up to D-Day and provide you with any Instagram, Facebook, Etsy assets included in your experience.

Start Your Project Now

Say Hi!

07880 255 221

 Zella Studio Mission:

To support Entrepreneurs in their mission to grow their business and brand in a digital marketplace. To empower you for growth online and give you the tools to attract your dream clients or customers.

Designed & Created By Zella Studio